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Government Pricing Index

DBM provides multi-channel marketing solutions to suit specific outcomes and media channels. Below lists special pricing established for government contracts.

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GOVERNMENT PRICING SCHEDULE

Digital Video Advertising (15/30-seconds)

Pricing is CPM (cost-per-thousand) ad impressions

Tier 1 Premium

$42.55

Premium websites with high visibility above the fold

Tier 2 Premium Blend

$31.25

Premium sites and blend of best RON positions available

Tier 3 Run of Network Blend

$23.80

Programmatic delivery and Optimized rotation on all available sites


OTT/CTV Video Advertising (15/30-seconds)

Pricing is CPM (cost-per-thousand) ad impressions

Tier 1 Premium FEP

$82.58

Premium Full Episodic Programs non-skippable

Tier 2 Premium FEP Blend

$52.10

Premium FEP and blend of best CTV programs available

Tier 3 Run of Network Blend

$27.45

CTV programs on FEP, shorts, streaming content

OTT/CTV Sports Advertising Channel

$58.12

CTV programs on FEP, shorts, streaming content

OTT/CTV Amazon Prime Video, freevee, Hulu, Twitch

$65.65

CTV programs on FEP, shorts, streaming content


Digital Static Display Advertising

Pricing is CPM (cost-per-thousand) ad impressions

Tier 1 Premium

$27.00

Premium websites with high visibility above the fold

Tier 2 Premium Blend

$18.87

Premium sites and blend of best RON positions available

Tier 3 Run of Network Blend

$12.54

Optimized rotation on all available sites and applications

Mobile Geo-Fence Display Advertising

$17.45

Optimized rotation on all available sites and applications


Social Media Advertising

Pricing is CPM (cost-per-thousand)

Facebook & Instagram Ads

$18.85

Blend of static display and video ads

Snapchat

$15.87

Blend of static display and video ads

Linkedin

$26.33

Blend of static display and video ads

Reddit

$17.45

Blend of static display and video ads

YouTube

$25.33

Blend of video ads


Broadcast Advertising

Pricing is CPM (cost-per-thousand)

Local TV Early Morning

$25.45

30-second video ads 5a-11a

Local TV Daytime

$15.70

30-second video ads 11a-4p

Local TV Early News

$30.35

30-second video ads 4p-8p

Local TV Primetime

$41.10

30-second video ads 8p-11p

Local Radio

$24.46

30-second video ads 5a-12a

*CPM is cost-per-thousand ads. FFP ad rates include DBM fees, unlimited optimizations and creative updates, technology tools, 24/7 monitoring and reporting.

Video Production Daily Rates

Pricing is based on a daily rate

Film Crew

$9,850.00

4 person crew 8a-6p day rate

Gaffer, Grip & Lighting

$4,795.00

Lighting crew 8a-6p day rate

Videographer

$3,750.00

Videographer 8a-6p day rate

Photographer

$2,595.00

Still photographer 8a-6p day rate

Talent - Extras (no speaking role)

$595.00

Extras for crowd and background scenes 8a-6p day rate

*Pricing is based on a daily rate 8a-6p

Video Production Hourly Rates

Pricing is based on hourly rate

Production Team Rate

$575.00/hr

For services not mentioned

Video Editor

$587.50/hr

Per hour Post-production with existing video library footage

2D Motion Graphics

$465.00/hr

Per hour 2D motion graphics

3D Motion Graphics

$695.00/hr

Per hour 3D motion graphics

UAV Aerial Drone Filming

$850.00/hr

Per hour with 2 hour minimum

Talent - Voice-over Narrator

$235.00/hr

Per hour with 2 hour minimum

Videography Finishing

$300.00/hr

Color grading, blurring, frame alterations. Per hour with 2 minimum

Photography Finishing

$192.31

Color grading and touchups. Per photo with 5 minimum


Other Firm-Fixed-Pricing Rates

Pricing is based on quantity ordered

Marketing Performance Reporting Dashboard

$522.50

24/7 Reporting Dashboard for marketing channel and delivery stats including reach, impressions, engagements, outcome attribution and more. Per month with 12 month minimum.

Opt-in Leads

$1.40

Opt-in leads that include first & last name, email address and postal address based on custom marketing messages.

Add a footnote if this applies to your business

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